Why Brands Are Choosing Boutique PR Firms over Top Agencies

by Aly Saxe on May 2, 2016

There was a time when PR agencies and the brands they represented operated in a pretty clear hierarchy. Top firms with offices all over the world serviced Fortune 500 brands; middle tier agencies represented the clients that...

The Rules of Networking for Young PR Pros

by Guest Contributor on March 3, 2016

Today our Young PR Pro is Teresa Joseph, who's sharing her networking advice for PR pros just starting their careers. Teresa is currently pursuing a combined bachelor of arts and master of arts degree in journalism and mass...

How to Hold All PR Team Members Accountable

by Rachel Beauvais on February 23, 2016

Regardless of whether you’re currently in a leadership position or working your way up, you’ve most likely gotten a sense of how the folks on your PR team tend to rank. Residing at the top tier are the high-performers who are...

Want to Jump-Start Your PR Career? Find an Internship.

by Guest Contributor on January 25, 2016

Today in our Young PR Pro program, we’re talking to Taylor Holmes, a college senior studying journalism with an emphasis in public relations in the Walter Cronkite School of Journalism and Mass Communication at Arizona State...

How to Nail Your First Media Interview

by Ashley N. Incardone on December 31, 2015

If you and your company are new to PR, you likely can’t wait to land your first media interview. An interview is an exciting PR and media relations win, no doubt. But if you haven’t been trained on how to best work with media,...

4 Lessons from My First Year in PR

by Aly Saxe on December 16, 2015

Today our Young PR Pro program features a guest post from Saphiya Hindeyeh, Public Relations Specialist at Infusionsoft. Whether you're still in your first PR job or can barely remember your first PR job, the lessons learned during...

Young PR Pro Struggles: What if I Don’t Have a Resumé or Portfolio?

by Ashley N. Incardone on December 11, 2015

Ashley Incardone is our new intern and a soon-to-be graduate of ASU with a BA in Journalism and Mass Communication from the Walter Cronkite School. At just 22 years of age, she has an impressive list of accomplishments under her...

6 Ways to Kick Ass at Your 1st Agency Job

by Guest Contributor on October 30, 2015

Today we're returning to our Young PR Pro program with a guest post from Brittany Stone, one of Ad Week's 30 under 30 in PR and Senior Account Executive at Moxie Communications Group. Are you working in your first PR position? Or -...

Craft Life, Don’t let Life Craft You: Optimizing Teams for Tomorrow

by Guest Contributor on October 19, 2015

by Scott Pansky, Allison + Partners

Interview with Laura Markofsky

by Guest Contributor on September 16, 2015

Today we talked with Laura Markofsky who is Account Director at Civic Entertainment Group. As part of our new Young PR Pro program, she shared her thoughts on breaking into the industry, the lessons she’s learned and what’s...